(Bethlehem, PA) - 21 Crafthouse and Kitchen (formerly Roosevelt’s 21st) has launched their new website - 21crafthouse.net. Additionally, the new restaurant has re-branded their social media. The project was a joint task between The Sharp Agency and Spotlight Marketing Solutions.
The new website is a pivotal step in the restaurant’s complete re-branding process. For the color scheme, we played off the restaurant’s primary logo color of burgundy. Deep red, brown, copper, and orange give the site a warm and stylish feel. Fresh photography of the restaurant’s signature cocktails and dishes spices up the solid site layout.
For the social media, fresh photography compliments the restaurant’s new logo. Matching profile and cover photos have beeb uploaded across all primary platforms - Facebook, Twitter, and Instagram. All of the social channels are linked via the website. One of the biggest new social practices is timely posts curated appropriately for each medium.